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Business Plan | Entrepreneurial Programs Office
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The business plan is the heart of the entrepreneur’s skill set and is a summary of what the business intends to accomplish. The business plan is a road map for operating a business, a clear way of measuring progress, and for determining the amount of financing required and when it will be needed.
First impressions are important. A well-organized plan is essential for a lender or investor to assess a venture and to assess a team's ability to execute.
The table of contents for a business plan should usually contain the following sections:
- Executive summary.
- Business description.
- Market analysis.
- Industry analysis.
- Competitive analysis.
- The management team.
- Risks and mitigation strategies.
- Financial projections.
For information on the content of these sections or help getting started, please see the following sites:

